Synergy Real Estate Group, Corporate Advisory, Inc.
Baja California, Mexico
Fernando is a Graduate of the prestigious Global MBA for Latin American Managers, Thunderbird/School of Global Management in Phoenix, Arizona, His professional experience has been focused at industrial real estate development and promotion activities throughout Mexico.
Fernando currently is an active Partner and V.P. of Business Development for Soft Landing Mexico S.C.: a real estate and investment promotion consulting firm based in Baja California, Mexico. He has been part of important worldwide real estate firms such as ProLogis, the leading global provider of distribution facilities, with more than 475 million square feet (44 million square meters) of industrial space in markets all across North America, Europe and Asia.
Fernando has participated as a promoter and director for IAMSA, an industrial real estate development group based out of Mexicali, Baja California, overseeing the group’s sales and marketing efforts at their diverse developments throughout Baja California, Durango and Southern California, among them: Las Californias Industrial Park, Cachanilla Industrial Park, Palaco Industrial Park, El Dorado Industrial Park, Sony Industrial Complex, Laguna Industrial Park, Newport Business Center, El Bajío Industrial Park.
Fernando has negotiated and established business relationships with Important global corporations as well as Fortune 500 companies such as SONY, Bose, Nypro Healthcare, Delphi, Grupo Lala. G.E. (Mabe), Gulfstream among others. Adding to the private sector Experience, Fernando has served as investment promoter for the Baja California State Economic development Agency. During his stay in the agency Fernando promoted foreign investment in Baja California and helped companies from all over the world establish their own facility in Mexico. He also attended diverse Business Forums and Seminars throughout the USA, Mexico, Hong Kong, Japan, Singapore, Taiwan and South Korea.
Fernando organized and supported different economic trade missions in Baja California from countries such as Singapore, Great Britain and several states in the USA.
He has been involved in important economic development organizations in the state of Baja California, sharing his knowledge and experience to enhance the vision and actions of organizations such as DEITAC (Tijuana Economic and Industrial development agency) where he served as Board member in 2008 and 2009 as well as the TECATE city economic development commission COPRETEC where he served as the founding President of the Board.